Choco Milk is a popular drink mix that originated in Mexico containing a combination of important minerals and vitamins for children's active lives. Choco Milk was beginning to enter the American market and needed a new and engaging web presence. The new bilingual website has two distinct sections, Pantera World and the Parent's Corner. Pantera World has games & comics for kids to explore and further enriched with members-only benefits. A free membership allows kids to customize their own avatar using a variety of clothing, facial expression, and hair style/color options. The Parent's Corner contains information important to parents including nutritional information, product finder, and highlights of the nearly 85 year history of Choco Milk.